This week brought a lovely surprise – I have been invited to be a judge for the fantastic Chartered Institute of Public Relations (CIPR) Excellence Awards 2016.
The annual Awards are public relations’ most established celebration of creativity and professionalism and are designed to recognise the most outstanding PR talent across the UK. (more…)
It has been a year of crises. Professionally speaking you understand, although life does have a bit of a habit of throwing in a curved ball occassionally.
Now, being involved in crisis management isn’t that unusual for a PR practitioner – after all, it is the role of PR to protect the brand during a crisis. But what has been a little different, for me, has been the number of times the subject has arisen in different guises over recent months. (more…)
There was a time when social media was simply about being social. Nothing wrong with that, but many business sectors have been ‘laggards’ in the adoption of it as a powerful communications channel.
There was a lovely campaign that I wrote about in Saving Social Media, where twitter was used to recount a real-time 24-hour reconstruction of the D-Day landings. An imaginative example of how social media can be used to powerful and emotive effect.
