I was delighted to learn recently that I had been nominated for a Media Innovator Award, and even more delighted to learn that I won my category – Best Freelance Copywriter & Editor.
(more…)Author: CAT
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(more…)What native English speakers know but didn’t know they knew
Ever wondered why we say “tick-tock”, not “tock-tick”? Or ”ding-dong”, not “dong-ding”? “King Kong”, not “Kong King”? Well, it turns out it is one of the unwritten rules of English that native speakers know without even knowing.
(more…)Making The News
I am so focused on helping my clients make the news, it is often a surprise when I do it myself! And, last month was one such time when I was absolutely amazed to learn that my music show, CATtales podcast, had been featured in the international music press recently.
The one with Motörhead’s Phil Campbell got the scoop on Lemmy’s latest days and, unbeknown to me, was shared to Motörhead’s fans worldwide by Blabbermouth, Loudwire, Metal Addicts, Metalhead Zone and Tone Deaf, amongst other titles.
But, of course, listeners to the show heard it there first!
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The Business of Cruise Ship Entertainment
The arts and entertainment industry has been hit particularly hard during the Covid19 crisis and, despite the Government’s promise of financial help to the sector as lockdown eases, many artists, shows and events are still under enormous pressure.
The Business of Guided Tours
Lockdown UK has put a lot of companies under enormous pressure and some sectors are faring better than others. The arts and entertainment industry has been hit particularly hard and in order to survive this global crisis, are having to develop innovative ways to re-invent the way they work.
One such business is Music Heritage London which specialises in hosting guided tours and events re-creating the swinging 60s, travelling round some of the most significant music spots of the Capital in a double-decker bus.
The Business of New Start-Ups
Today I talk to Amy Mallabar, founder of Mallabakes, a home delivery service of expertly baked brownies, cakes and cookies.
She talks about the challenges of starting a new business during the most difficult time in modern history and why the COVID-19 lockdown has been the perfect time to take the food industry by storm.
This is the business of new start-ups…
The Business of Stock Market Trading
In this episode of the CAT Business Show I chat with entrepreneur Aman Nutt, founder of the hugely successful stock market trading company Astrofx.
From the most unlikely of beginnings, Aman has risen to become one of a handful of young British millionaires who prove that success comes to those who have a dream they believe in and are dedicated enough to put in the hours.
But, more than that, Aman has done it in a thoroughly modern way, by using social media platforms as his launch pad and as a way of sharing the secrets he has built up over the years.
This is the business of stock market trading….
Journey Backstage with CATtales Book
Over the years I have been the editor and contributor to a number of publications but now, finally, I am able to announce that my own book, CATtales, has been published.
Listeners of my CATtales podcast series will be familiar with the interviews I have done in the world of music and entertainment but, before technology advanced to a stage of broadcast, these conversations were published in printed magazines and online media. (more…)
The Business of Consultancy
In this episode of the CAT Business Show I enjoy a coffee with Rob Whitwood, Managing Director at Inspired Change, a consultancy specialising in cash flow and financial management.
Rob is not only passionate about supporting businesses to grow but also about community projects and shares with me the role of his initiative Inspired Youth and about a new academy he is launching soon.
This is The Business of Consultancy… (more…)
Chatting About The Media
Occasionally I am asked to talk in the broadcast media about the communications industry and developments in the media so was really pleased to guest on award-winning radio station Siren 107.3 FM on earlier this month.
I chatted on Alex Lewczuk’s Midweek Drive with award-winning author Abigail Tarttelin about some dark themes in her 3rd novel Dead Girls and how the media has responsibility around mental health.
The Business of Being A Female CEO
Guesting on the CAT Business Show in this episode is Kiran Kapur, CEO of Europe’s leading specialist educators Cambridge Marketing College.
Founded in 1991 by Charles Nixon, the college faculty now boast 49 practitioner tutors who have helped over 8,000 people gain a professional qualification and enhance their careers.
This is The Business of Being A Female CEO… (more…)
The Business of Advertising
Guesting on the CAT Business Show in this episode is The Confidence Doctor, James Hurford.
Before becoming a professional speaker, trainer and coach, James spent 27 years working in top creative agencies including Saatchi & Saatchi, Ogilvy, J Walter Thompson and Publicist working on international marketing campaigns such as British Airways, Barclays Wealth, and Shell.
This is The Business of Advertising… (more…)
The Business of Digital Printing
Guesting on the CAT Business Show in this episode is John Miller, Graphics Supervisor at Structure-flex one of Europe’s leading suppliers of flexible heavy-duty fabric products.
Structure-flex has printed, manufactured, and supplied a portfolio of products for 45 years and has been nominated for numerous printing industry awards and won a Queen’s Award for International Enterprise in 2014.
This is The Business of Digital Printing… (more…)
CAT ~ Communications by Allison Thomas 