Author: CAT

CAT Business Show

The Business of Visual Content

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Guesting on the CAT Business Show in this episode is internationally renowned rock art photographer, Nick Elliott.

Nick is an award-winning photographer who had a very successful career in the advertising industry before specialising in music and celebrity and worked on major above-the-line campaigns for top London agencies like Saatchi and Saatchi, TBWA, and Publicis.

This is The Business of Visual Content… (more…)


Peer Dining With The CIM

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Being a Fellow of the Chartered Institute of Marketing (CIM), I was delighted to receive an invitation this week to an exclusive dinner “as a sign of appreciation to all our Fellows”.

Held in The Peer’s Dining Room at the House of Lords and hosted by Baroness O’Cathain so it sure to be a very prestigious affair and I’m really honoured to be recognised by the CIM in this way.

As the invite says: (more…)

CAT Business Show

CAT Business Show

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I’m so excited! Today I am launching the new CAT Business Show on the on-demand radio channel Deep Red Radio and syndicated around the world on iTunes, TuneIn, Stitcher, Deezer and audioBoom.

Set your RSS and visit regularly so that you can tune in to the fabulous episodes that will be coming soon when I talk to business leaders about all things communications, marketing, promotion, and business. (more…)


Mystery Voice

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It was a bit of a radio week last week, not least because I was invited onto Midweek Drive morning edition last Thursday as the mystery voice and, thank goodness, I was recognised!

That could have been awkward.


Cool for CAT

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Exciting news…CAT is re-branding for a brand new era.

Lots of fantastic new projects are being developed behind the scenes which will expand the range of services on offer to support businesses in all aspects of their communications.

Individual announcements will be made about these very soon but, in the meantime, I am excited to reveal a brand new logo to reposition and equip CAT ready for this amazing new journey.

So, stay tuned for more news as it happens! (more…)


CAT Nominated For National Award!

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After years of being part of award-winning campaigns for clients and agencies, I’ve been nominated for a CIPR Excellence Award myself as an Outstanding Independent Practitioner and I’m absolutely thrilled about it!

The CIPR Excellence Awards are considered the PR industry’s most established celebration of creativity and professionalism, and recognise talent from all corners of the country, so to be considered amongst the very best in the UK is an enormous accolade. (more…)


Jargon Busting

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As a regular contributor to the Marketing Review Show on Star Radio 107.9FM, I was asked to share some knowledge for the Cambridge Marketing College ‘jargon buster’ videos.

The terms ‘Above and Below the Line’ often cause confusion in advertising, so the jargon buster concentrated on providing and explanation. There may be more jargon busters to come but you can  take a look at the first one here: (more…)

Content Creation

The one about CATtales

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The turkey has been stuffed and so have we – with lots of lovely food and drink that is – and now we’re squaring up to January and saying: “Bring it on pal!”

Well, if you can’t quite face it all just yet, grab yourself a coffee and take a moment to look at my new podcast series CATtales being broadcast on Deep Red Radio, a new on-demand radio service that has just launched. (more…)


Enjoying A Pagan Christmas

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Throughout this year I have been fortunate enough to be working with former drummer of The Darkness, Ed Graham, and his new band Puppets to the Supreme Commander and this Autumn found myself involved in a video shoot for the band’s single Pagan Christmas.

Filmed at the beautiful Voewood House in Norfolk, Puppets to the Supreme Commander – Ed, Angus Druprey, Rebecca Waller, David Donley, and Peter Turrell – were joined by a bevvie of buxom beauties, a couple of druids, a man in dress, two wrestlers, and even a white rabbit. (more…)


Alone On Christmas

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Working in PR I am often involved in some fabulous projects and I’m even becoming a bit of a regular at Pinewood Studios working on the music videos for singer Gary Curtis.

I have to admit that I’m enjoying the experience and Gary’s latest video for his single, Alone On Christmas, was a particularly exciting project as it was a short film around a zombie breakout featuring a number of familiar faces including; Sally Geeson (Bless This House/Carry On films), Gary Ashburn, and Jerome Blake (Star Wars).

What was even more exciting for me, though, was that I was invited to be one of the scientists brought in to help contain the attack but I don’t avoid being infected myself! (more…)