Business
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The Road Less Travelled
I find myself at a crossroads. I’ve been here for some time, in need of a compass to guide me in the right direction. Fortunately, I have not been alone. Over the last three months, the universe has been speaking to me, constantly whispering in my ear and revealing glimpses of the best way to go.…
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Even Butterflies Can Cause Chaos
Thoughts are like butterflies that flutter through your mind, fragile and fleeting. So incredibly ethereal are they, that to capture every detail of their delicate creation is almost an impossibility. Three of these gorgeous ‘butterflies’ visited me in quick succession last month, perfectly formed as complete, utterly brilliant ideas, emerging from their chrysalises ready to reveal…
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You Have To Kiss A Lot Of Frogs
Once upon a time there was a girl who wanted to tell stories about as many people as possible to the world. Not nasty stories, but nice stories about happy events and good news. Telling stories is the cornerstone of any good communications strategy but the world of business rarely resembles a fairy tale. I was reminded of this recently…
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She’s a jolly good Fellow
It’s not often that you get a surprise. I mean a real, jaw-dropping surprise that makes you catch your breath and brings a spontaneous smile to your face. It’s also not often that you receive recognition for your professional abilites, and not just in private but as a real public declaration. Well, that’s how my week began last…
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Higgity, Haggity, Hoggety, High
A couple of weeks ago, a fellow self-employed PR professional and I were discussing a client who owed them a great deal of money and was constantly avoiding payment. The usual excuses of “we haven’t received your invoice”, “it’s in our system for processing” and “the cheque’s in the post” were made. A situation that every self-employed individual has probably faced at some…
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CAT On Wire
Working for yourself is no easy task. No, honestly. It is not an easy thing. That may come as a bit of a surprise to those of you who receive their income from an employer and gaze jealously on the perceived lifestyle of their self-employed counterparts – shorter working hours, higher earnings, no boss.
Allison 'Cat' Thomas 