Set your RSS and visit catbusiness.show regularly so that you can tune in to the fabulous episodes that will be coming soon when I talk to business leaders about all things communications, marketing, promotion, and business. (more…)
At a time when the EU referendum has divided the UK, there has been a powerful, innovative, guerrilla marketing campaign that has succeeded in uniting the country to commemorate the centenary of the Battle of the Somme.
Beautiful, moving, humbling, We’re Here Because We’re Here was a piece of living theatre that saw 1,400 volunteers dress in historically accurate WW1 military uniforms and appear unexpectedly in public locations across the UK on 1st July. (more…)
As regular visitors to my site will possibly know, I am often asked to appear on the radio to talk about Marketing and PR and last month I was invited back onto the Marketing Review Show on Star Radio 107.9 FM.
This time, Kiran Kapur interviewed me about Branding and how important it is to consider all the aspects of the brand from the visible elements to the way a company behaves. Hopefully you managed to tune in to the show live, but if you missed it, here is another chance to hear it: (more…)
As a Fellow of the Cambridge Marketing College, I have been interviewed on the college’s Marketing Review Show on Star Radio 107.9 FM a few times to impart some Marketing and PR knowledge to small businesses.
Last month I was pleased to be invited back onto the show to chat about how to create compelling content but, if you missed it being aired live, you can listen in again here: (more…)