Direct Marketing

CAT Business Show

The Business of Visual Content

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Guesting on the CAT Business Show in this episode is internationally renowned rock art photographer, Nick Elliott.

Nick is an award-winning photographer who had a very successful career in the advertising industry before specialising in music and celebrity and worked on major above-the-line campaigns for top London agencies like Saatchi and Saatchi, TBWA, and Publicis.

This is The Business of Visual Content… (more…)

CAT Business Show

CAT Business Show

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I’m so excited! Today I am launching the new CAT Business Show on the on-demand radio channel Deep Red Radio and syndicated around the world on iTunes, TuneIn, Stitcher, Deezer and audioBoom.

Set your RSS and visit regularly so that you can tune in to the fabulous episodes that will be coming soon when I talk to business leaders about all things communications, marketing, promotion, and business. (more…)


Talking Digital Marketing On The Radio


Having been a regular contributor on the Marketing Review Show on Star Radio 107.9 FM for a couple of years, I was asked to be a guest presenter on the show.

I invited Craig Gibson from CYTI Digital, a new marketing agency in Cambridge to come into the studio and chat about all things digital marketing. The show aired on 6th October but, in case you missed it, you can listen again here: (more…)


Talking To The Person Within

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I had a meeting recently with a charity set up for a specific disability, in the case of this charity’s members it was about providing support for a physical disability. OK, there was no mistaking the fact that the people in room were physically different to me but it was unimportant because I was focusing so much on the person within. (more…)


Who Said Size Didn’t Matter?


Occasionally, just very occasionally, a campaign comes along that makes your spine tingle…in a big way.

As a PR consultant I recommend activity to my clients that will fulfil specific objectives and implement these over the course of the year. Simples. But often this activity can be quite challenging to deliver and ambitious in its nature, and even….a world first!



Perception, The Final Frontier

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Recently, I caught an interview with Aerosmith’s lead singer, Steve Tyler, who made a comment that made me contemplate things: “We’re just living on the tail of a comet.”

I have long been a star-gazer. I often catch myself stealing a sneaky peak at the heavens, dreaming sub-consciously of galaxies far, far away. But that’s another story.

It is fascinating, though, to consider our place in a universe that we barely understand, even more so when you put it in the context of being just a mere speck in space and time. (more…)