Promotions
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Perception, The Final Frontier
Recently, I caught an interview with Aerosmith’s lead singer, Steve Tyler, who made a comment that made me contemplate things: “We’re just living on the tail of a comet.” I have long been a star-gazer. I often catch myself stealing a sneaky peak at the heavens, dreaming sub-consciously of galaxies far, far away. But that’s another story.…
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Watching You, Watching Me
I found myself in a North Norfolk pub a couple of weeks ago. I confess that there is nothing strange about that, in itself, but what followed filled me with surprise and bewilderment. I was participating in a photoshoot with rock photographer Nick Elliott and Scottish hit makers The Marmalade when poor weather stopped play and forced…
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Saving Social Media
It is very rare that a marketing or PR campaign stops you in your tracks and makes you think. Last month, however, a wonderfully creative online campaign really excited me as a communications professional, but more importantly, as an individual living in the UK post 1945. On the 69th anniversary of D-Day, Channel 4 portrayed a real-time…
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We Are All Individuals
I can relate to Sting’s Englishman In New York – I often feel like a legal alien. I know this may sound dramatic but let me explain. In a time when the use of social media is prevalent, we are given a unique insight into the world of the individual, their behaviour, their thoughts, their…
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Slaying The Dragon
I absolutely loved a story I read recently about the Iceland MP, Árni Johnsen, who moved a boulder in which, he believes, a family of elves lives, to his garden to repay them for helping him survive a car crash. Now, we can’t all claim to have seen an elf or a pixie, and few would…
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Where Everybody Knows Your Name
Earlier this year I delivered a Digital Media module to post-graduates for Cambridge Marketing College and compared social media to the modern equivalent of chatting over the garden fence. It may be because I’ve just completed a ‘dry January’ or maybe because I’ve been at a social media crossroads for some time, but a curious analogy occurred to me one…
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War Of The Reputation
If there was ever an individual in need of PR it was Richard III. Portrayed as an evil, grotesquely deformed, murderer of young princes, the controversy surrounding the last Yorkist monarch of England has endured to the present day. Even the identification of the bones discovered in Leicester’s Greyfriars Car Park as those of the King did nothing to…
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The Advertising Effect
There’s something about the ‘Lynx effect’ series of adverts that I admire. And it’s not simply down to the personal connection I feel to the angelic realm that was the subject of one of their recent creative treatments. With many of their contemporaries floundering as advertising has become increasingly sophisticated, Lynx has continued to ride the crest of the…
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To Be Or Not To Be
When it comes to working on the web few of us have the skill or experience demonstrated by Spiderman. So, when it comes to creating an online presence, the critical thing to consider before even one finger comes into contact with the keyboard is: “To be myself or not be myself, that is the question?”
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John Lewis Advert Is A Winner Twice Over
John Lewis advert win IPA Effectiveness Awards as well as consumer hearts. One of the most enjoyable elements of tutoring CMC delegates is the lively discussions that often ensue. And last weekend was no exception when my group of CAM and CIPR delegates were discussing the use of emotional versus rational messaging in PR.
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She’s a jolly good Fellow
It’s not often that you get a surprise. I mean a real, jaw-dropping surprise that makes you catch your breath and brings a spontaneous smile to your face. It’s also not often that you receive recognition for your professional abilites, and not just in private but as a real public declaration. Well, that’s how my week began last…
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The Looney Tunes Side Of Advertising
Recently, my laugh was compared to that of Wilma Flintstone. Now I don’t know about you, but I’ve never been compared to a cartoon character before so I turned to my social network friends and followers to determine whether that was a compliment or an insult.
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Angels with dirty faces
Recently, a television documentary was aired in which Pamela Stevenson interviewed celebrities about the negative effects of fame and how it influenced the way they treated others. It made me think. As readers of my previous blogs may be aware, I’ve been around the world of celebrity for many years in my role as a music PR and journalist and,…
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The Shoe Fits
My post Walking A Mile In Another’s Shoes, explained how I was interviewed recently by King’s Lynn Online. Here’s how it went… We ask a local personality a set of probing questions … Local PR Consultant Allison Thomas is another ‘woman of many hats’ – As well as her consultancy work she also teaches, and…
Allison 'Cat' Thomas 